Visual Identity Designer

شرح شغلی

Visual Identity Designers at Heli Technology are responsible for translating verbal and strategic brand direction into impactful visual experiences across digital platforms. This role requires a balance of creativity, technical expertise, critical thinking, and creative problem-solving, while working collaboratively within a remote, cross-functional environment. Designers contribute to brand identity development, digital asset creation, and internal design initiatives that align with company values, product goals, and business objectives.

Requirements
What You'll Do
Design and evolve visual identities in collaboration with product, marketing, and creative teams
Create and refine brand assets including moodboards, stylescapes, logos, and visual systems
Ensure visual consistency across websites, products, marketing campaigns, and internal materials
Design graphics and visual assets for digital products, websites, social media, and marketing initiatives
Develop organizational materials such as presentations, handbooks, templates, and forms
Build, organize, and maintain scalable asset libraries and design resources
Collaborate with product, content, motion, and 3D teams to create engaging visual experiences
Work closely with internal stakeholders and clients to understand requirements, present design concepts, and incorporate feedback effectively
Support marketing and campaign initiatives through concept development and visual execution
Participate in branding, creative exploration, and design review sessions
Contribute to the continuous improvement of design processes, systems, and documentation
Manage multiple design projects simultaneously while meeting deadlines and maintaining high-quality standards

What You'll Bring
Design & Technical Skills
Strong expertise in visual identity and brand design
Ability to create strategic and cohesive moodboards, stylescapes, logos, and brand systems
Experience designing assets for digital products, websites, social media, and marketing campaigns
Strong understanding of visual hierarchy, typography, layout, composition, and color systems
Experience building and maintaining reusable design assets and libraries
Proficiency in Figma and Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
Familiarity with AI-powered creative and design tools
Ability to balance creativity with consistency and scalability across multiple touchpoints
Strong critical thinking and creative problem-solving skills to transform business and brand challenges into effective visual solutions
Collaboration & Professional Skills
Strong client communication skills with the ability to understand requirements, present ideas, and manage feedback professionally
Excellent team collaboration skills and the ability to work effectively with product, content, marketing, motion, and 3D teams
Strong communication skills and the ability to articulate design rationale clearly
Openness to feedback and willingness to iterate based on stakeholder input
Excellent time management skills with the ability to prioritize multiple projects and consistently meet deadlines
Strong organizational skills and attention to detail
Ownership mindset with the ability to work independently and proactively
Systems-thinking approach to design, ensuring long-term consistency and maintainability
Commitment to continuous learning and professional growth

Preferred Skills
Experience with motion design and animation workflows
Familiarity with 3D design tools and asset creation processes
Experience contributing to or maintaining design systems
Understanding of branding methodologies and strategic brand development processes
Experience working with distributed or remote cross-functional teams
Experience supporting product launches, campaigns, or large-scale brand initiatives
Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, or a related field (or equivalent practical experience)
Benefits
Being a part of a global startup with hyper-growth
Exceptional, innovative and dynamic work environment
Full transparency and open employee communication
Tremendous growth & career advancement opportunities
Tuition reimbursement
Paid time off