Visual Identity Designer

شرح شغلی

Visual Identity Designers at Heli Technology are responsible for translating verbal and strategic brand direction into impactful visual experiences across digital platforms. This role requires a balance of creativity, technical expertise, critical thinking, and creative problem-solving, while working collaboratively within a remote, cross-functional environment. Designers contribute to brand identity development, digital asset creation, and internal design initiatives that align with company values, product goals, and business objectives.

Requirements

What You'll Do

• Design and evolve visual identities in collaboration with product, marketing, and creative teams
• Create and refine brand assets including moodboards, stylescapes, logos, and visual systems
• Ensure visual consistency across websites, products, marketing campaigns, and internal materials
• Design graphics and visual assets for digital products, websites, social media, and marketing initiatives
• Develop organizational materials such as presentations, handbooks, templates, and forms
• Build, organize, and maintain scalable asset libraries and design resources
• Collaborate with product, content, motion, and 3D teams to create engaging visual experiences
• Work closely with internal stakeholders and clients to understand requirements, present design concepts, and incorporate feedback effectively
• Support marketing and campaign initiatives through concept development and visual execution
• Participate in branding, creative exploration, and design review sessions
• Contribute to the continuous improvement of design processes, systems, and documentation
• Manage multiple design projects simultaneously while meeting deadlines and maintaining high-quality standards

What You'll Bring

Design & Technical Skills

• Strong expertise in visual identity and brand design
• Ability to create strategic and cohesive moodboards, stylescapes, logos, and brand systems
• Experience designing assets for digital products, websites, social media, and marketing campaigns
• Strong understanding of visual hierarchy, typography, layout, composition, and color systems
• Experience building and maintaining reusable design assets and libraries
• Proficiency in Figma and Adobe Creative Cloud (Illustrator, Photoshop, InDesign)
• Familiarity with AI-powered creative and design tools
• Ability to balance creativity with consistency and scalability across multiple touchpoints
• Strong critical thinking and creative problem-solving skills to transform business and brand challenges into effective visual solutions

Collaboration & Professional Skills

• Strong client communication skills with the ability to understand requirements, present ideas, and manage feedback professionally
• Excellent team collaboration skills and the ability to work effectively with product, content, marketing, motion, and 3D teams
• Strong communication skills and the ability to articulate design rationale clearly
• Openness to feedback and willingness to iterate based on stakeholder input
• Excellent time management skills with the ability to prioritize multiple projects and consistently meet deadlines
• Strong organizational skills and attention to detail
• Ownership mindset with the ability to work independently and proactively
• Systems-thinking approach to design, ensuring long-term consistency and maintainability
• Commitment to continuous learning and professional growth

Preferred Skills

• Experience with motion design and animation workflows
• Familiarity with 3D design tools and asset creation processes
• Experience contributing to or maintaining design systems
• Understanding of branding methodologies and strategic brand development processes
• Experience working with distributed or remote cross-functional teams
• Experience supporting product launches, campaigns, or large-scale brand initiatives
• Bachelor's degree in Graphic Design, Visual Communication, Fine Arts, or a related field (or equivalent practical experience)

Benefits

• Being a part of a global startup with hyper-growth
• Exceptional, innovative and dynamic work environment
• Full transparency and open employee communication
• Tremendous growth & career advancement opportunities
• Tuition reimbursement
• Paid time off